A cleaner, greener industry, powered by artists and screen workers.

What is Green Rider?

Green Rider is a movement of actors, agents and producers shifting the TV & film industry towards a fairer and healthier way of working. Launched in August 2023, we have helped cut pollution by up to 80% on productions like The Capture, Wolf Hall and Gangs of London.

Watch our sizzle reel for more →

Why do we need the Green Rider campaign?

The average blockbuster creates more pollution than the entire country of Dominica does in a fortnight. The scale of this problem can leave us feeling powerless to make a difference on our own.

The thing is, we’re not alone. The overwhelming majority of people - 89% across the world - want to see ambitious action on climate change. That’s not a story we hear enough, so we often assume other people don’t really care.

Film & TV have a unique ability to fix this. Through our power as storytellers, we can demonstrate cleaner, fairer ways of working to our global audience and activate the silent majority. Each film set is a community. That means we can show that big change happens when we work together, collectively.

Throughout history, art has reshaped our values and sparked social progress. Our industry helped boycott South African Apartheid. We put gay kisses on TV. We spoke up during #MeToo. We can do the same for climate change.

→ Behind the Scenes, More Flames

Ready to act? Here’s how to get involved.

The Green Rider Handshake is a conversation-starter for artists and production companies. Backed by Equity & BAFTA albert, the Handshake lays out actions both parties can take to improve their impact. You can amend it to fit your circumstances.

Remember - no one expects you to be perfect! 99 imperfect people working together can achieve so much more than one puritan. Together, we can change what it means to be a ‘star’ - from consumption to collaboration.